Target more precisely       Target your recipients by name Send your email campaigns to your users by name. Our Subscriber Info section allows you to store additional data collected about your clients, such as first and last name. This data can be imported from external files or collected at sign-up on your customized subscribe form. You can easily merge these data fields into your newsletters by using our user-friendly online editor. Personalize the subject line You can also personalize the subject line of your emails by inserting any of data fields you’ve created or imported with your lists. Some examples include name, address, country, or areas of special interest. Define your own data fields Build your own database for storing fields that contain subscriber information. Name up to 25 fields with any information you wish to collect, whether Favorite Car, Middle Name or Country of Birth. Track overall trends over time You can set the system to look at trends. For instance, TFMail will track new subscribes or unsubscribes over a specified period (days, months, or years). It can also keep track of addresses that did or didn’t open your emails, those that forwarded or clicked on embedded links. Rejected addresses are also tracked. Add extra user info on subscriber forms The default Subscriber Info dataset includes commonly required fields such as name, address, telephone numbers, country, and more. You can modify this to include other fields that are relevant to your subscriber base.